Who was Studebaker?

[Thepoorman]

Henry, Clement, John Mohler, Peter Everst and Jacob Franklin Studebaker were the brothers that founded an American wagon and automobile manufacturer based in South Bend, Indiana. Founded in 1852 and incorporated in 1868 as the Studebaker Brothers Manufacturing Company.

Studebaker entered the automotive business in 1902 with electric vehicles and in 1904 with gasoline vehicles, all sold under the name "Studebaker Automobile Company".

Over the next 50 years, the company established a reputation for quality, durability and reliability.

An unsuccessful 1954 merger with Packard (the Studebaker-Packard Corporation) and a failure to solve chronic postwar cash flow problems, the 'Studebaker Corporation' name was restored in 1962, but the South Bend plant ceased automobile production on December 20, 1963. The last Studebaker automobile rolled off the Hamilton, Ontario, Canada, assembly line on March 17, 1966.